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CHAPTER  1  INTRODUCTION     Search  engine  optimization     Is  the  science/art  of  increasing  traffic  to  a  website  by  helping  it  rank  higher  in  organic  (non-­‐ paid)  search  results.  Search  engine  optimization  tips  and  strategies  that  are  trustworthy  aim   to  improve  both  internal  and  external  factors  that  influence  a  website's  ranking  for

Search Engine Optimisation Report

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<p> This document provides you with the basics of Search Engine Optimisation. The techniques explained here are used to make a website more visible on the internet. The document can be used for a seminar as well as for a project by engineering students.</p>